Peel Excavation
Services.
A new excavation contractor in Brampton with zero online presence. No website, no clear place to show services, and no SEO foundation. Here is what I built, how I built it, and what the client said after launch.
peelexcavationservices.netlify.app — live and running
Before, Build, After
The Challenge
Starting from Zero.
Peel Excavation Services is a contractor serving Brampton and the surrounding Peel Region. When I started this build, they had no website, no Google Business Profile, and no digital presence of any kind.
Their competitors already had websites, established search history, and more ways for potential customers to check them out online. The job was to give Peel Excavation a credible foundation without pretending a new site would instantly outrank established companies.
The goal: a fast, professional website that looked credible, explained the services clearly, supported local search, and made it easy for customers to get in touch.
The Approach
Built to Rank.
I chose Next.js with static export for speed and SEO control. Every page was built mobile-first, with structured data and on-page keywords baked in from the start rather than bolted on after.
GSAP ScrollTrigger handles the scroll animations. Framer Motion handles page entrances. The video hero was compressed and optimized so it loads fast even on slower mobile connections.
The contact form emails the client directly via Nodemailer so no lead slips through a third-party service.
Tech Stack
What Was Delivered
- Full custom homepage with cinematic video hero
- Services, Projects gallery, FAQ, and Contact pages
- Scroll-triggered animations with GSAP + ScrollTrigger
- Contact form that emails the client directly via Nodemailer
- Mobile-optimized across all pages and breakpoints
- LocalBusiness schema markup for Google
- XML sitemap + robots.txt
- Open Graph tags for social sharing
- Google Business Profile setup guidance
- On-page keyword optimization for Peel Region excavation searches
Client Feedback
“The new website made our excavation company look a lot more professional and credible. It gave customers a clear place to see our services, learn about our work, and contact us easily. Since getting the site live and improving our Google presence with SEO, we've seen more traffic and better visibility online. It's helped us stand out as a serious business and has brought more attention to our company.”
Peel Excavation Services
Excavation & demolition contractor
Timeline
Discovery
Scope, structure, and content plan agreed.
Design + Dev
Full build from scratch. No templates, no page builders.
Review
Client review, revisions, and final sign-off.
Launch
Deployed as a static site. Schema, sitemap, and GBP guidance handed over.
Your Business
Want a Site
Built Like This?
Send me your current site or Google Business Profile link. I will send back a free written audit showing what is helping, what is hurting, and what I would fix first.